DNB Press Release

Press Release

Rainmaker Partners

Rainmaker Partners Announces Affiliation with Dun & Bradstreet

New Partnership Strengthens the Services Rainmaker can offer Small to Mid Sized Businesses

Lowell, Massachusetts, September 21, 2004 – Rainmaker Partners a leading provider of Targeted Interactive Marketing solutions for customer acquisition and relationship management announced its partnership with Dun and Bradstreet Corporation.

As a Dun & Bradstreet Small Business Solutions affiliate, Rainmaker Partners can extend our eReach Interactive Database Marketing Solutions to include information tailored especially for small businesses, enabling them to make critical decisions better, faster, and with confidence. We are pleased that you chose to work with us, and we are looking forward to a rewarding partnership!

Rainmaker Partners has always been about helping B2B sales and marketing organizations drive leads and fill pipelines. Our partnership with D&B will not only strengthen the quality of the eReach Interactive Database Marketing Solutions we can offer clients, it will allow clients to qualify the financial strength of the prospects in their pipeline.

The Rainmaker eReach solution set has been crafted specifically to meet the particular needs of B2B marketers, combining the power of the Internet and e-mail marketing with telemarketing, qualifying and other B2B sales best practices.

eSegment allows B2B marketers target and interact with the right decision makers within their target markets inexpensively through the power of e-mail, Rainmaker’s eDesign services can develop targeted creatives and content for your web-sites, e-mail and fax campaigns, newsletters, seminar and webinars, product announcements and more. After launching, marketers can utilize utilizing eFollow for webinars, telemarketing and lead qualification, driving pipeline development toward closure. Rainmaker’s eOpt solutions allows you to outsource the sometimes daunting challenge of opt-in/opt-out database management while eNrich allows companies who have incomplete SFA and CRM databases to augment and append their data to allow for lower cost and more frequent customer communications for cross and up selling purposes via e-mail and other interactive marketing vehicles.

About Rainmaker Partners

Rainmaker Partners is the leading provider of targeted B2B Interactive Database Marketing products and services for customer acquisition and relationship management. The Rainmaker eReach solution set is engineered to enable B2B marketers to rapidly deliver cost effective, timely and targeted lead generation programs within their specific niche markets in order to build pipelines and drive revenues and growth. Rainmaker is a privately held company located in Lowell, Massachusetts.

About D&B

D&B (NYSE: DNB) provides the information, tools and expertise to help customers Decide with Confidence. D&B enables customers quick access to objective, global information whenever and wherever they need it. Customers use D&B Risk Management Solutions to manage credit exposure, D&B Sales & Marketing Solutions to find profitable customers and D&B Supply Management Solutions to manage suppliers efficiently. D&B's E-Business Solutions are also used to provide Web-based access to trusted business information for traditional customers as well as new small business and other non-traditional customers. Over 90 percent of the Business Week Global 1000 rely on D&B as a trusted partner to make confident business decisions. For more information, please visit www.dnb.com.

For more information contact:

Public Relations

Rainmaker Partners

info@rainmaker-partners.com

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