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Revised:
03/07/2012
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eReach
Targeted B2B e-Mail Campaign Execution
There are so many compelling reasons to
use B2B email as a marketing vehicle — time savings, cost savings and
measurability, just to name a few. Further since all Rainmaker
B2B e-Mail Campaigns comply with the CAN SPAM Act of 2003,
you can have the confidence that we can build your pipeline without fear of
the liabilities associated with some vendors approaches.
Rainmaker offers a scoop to nuts approach to interactive marketing
campaigns. We can deliver a comprehensive program from cradle to grave
or deliver to you a targeted B2B e-mail
list to combine with your own creative and content development efforts.
In addition we can design and deliver a complimentary direct mail program to
further increase the effectiveness of your promotional efforts.
Upon completion of the
Rainmaker
B2B eMail Campaign
eSegment
and
eDesign
phases, Rainmaker will
launch customized and personalized e-mail and/or direct mail to the selected database segment(s), providing you with detailed analytics for your
eFollow
up.
Or simply utilize Rainmaker's talented
B2B Telemarketing and Appointment Setting staff to follow up,
qualify and confirm appointments.
It's
that simple!
Rainmaker utilizes a comprehensive database of hundreds of thousands of
companies in North America to develop your
targeted B2B e-mail list.
Rather than blind e-mail lists which produce spam for so many recipients,
our consultants will work with you to understand your products, selling
points and demographic data to
define your market by
Industry, SIC code, functional buyers such as CEO, VP of Sales, VP of Engineering, CFO, geographies such as state, province or
region. Upon completion we will draw upon several database
sources and extract the corporate domain B2B e-mail addresses of the identified
buyers.
This produces value for recipients and clients alike. Recipients
receive targeted value-added information from Rainmaker clients about
products and services which are pertinent to their everyday business needs.
Rainmaker clients are pleased they only pay for distribution to their
surgically precise list of potential buyers. This is the power of
Rainmaker's B2B eMail Marketing capabilities.
In addition, Rainmaker can
integrate client supplied B2B e-mail databases into its own segmentation.
Then we will launch the campaign and offer you powerful real time
analytics such as the following:
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Discrete Names of: |
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Equally important to
our ability to target and reach your specific prospects is our ability to
process all click on unsubscribe requests on a real time basis.
Rainmaker processes manual un-subscribes and return e-mail requests within
72 hours, well within the 10 day provision set forth in the CAN SPAM Act of
2003.
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Call us @
(877) 418-5588 |
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Join Our Mailing List |
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Organic vs. PPC Search Engine Optimization
"In this article, we will explore the strengths and weaknesses of
both methods of search engine marketing.
Today, there is a big myth that natural search engine optimization
is inexpensive and easy. For example, if you wanted your web site
to rank high for the keyword phrase "life insurance" or "debt
consolidation" you're going to need to budget a minimum of
$50,000-100,000 a year!
Read More...
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