Revised:
03/07/2012
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B2B Telemarketing and Appointment Setting - Why Outsource?
Regretfully only 14% of the average
salesperson's time is spent on B2B Telemarketing lead development. Why? Well in all
probability they are focusing on the important relationship building that is
necessary to move existing prospects and customers through the sales cycle
to close this month or this quarter. But what about next month and next
quarter? What our Clients find is that their sales teams have many
responsibilities and the first one neglected is B2B telemarketing and cold calling- which is a
necessity to all new business efforts. The Gartner Group estimates tat B2B
companies that Outsource Appointment Setting and Telemarketing to
support their field sales organization increase revenues an average of 150%!
Rainmaker
Partners
specializes in helping businesses increase sales by
generating pre-qualified B2B leads and B2B Appointments that shorten the sales cycle
by acquiring and retaining new customers. We work with you to create a
quality, custom-designed campaign that produces results at affordable prices
providing you with tangible benefits and ROI.
We help salespeople sell by increasing their
selling time! Most of our Clients have an existing inside and or
outside sales force. We don’t replace them…we enable them to
become even more successful! Our Clients find that their own sales teams
are far more productive and successful in closing business when B2B
telemarketing and cold calling
is removed from their plate.
You may find your top performers are strong closers
but are ineffective in getting enough deals in the pipeline. That’s because
generating demand is a very specialized skill that many field sales
representatives lack. It is difficult for even the best salespeople to
balance the relationship aspects of closing deals with the high transaction
needs of lead generation.
Even if your highly paid sales team is adequate
generating their own leads, wouldn’t you
prefer your expensive sales team focus their time on higher value activities
like closing business while you outsource B2B Telemarketing and Appointment
Setting to a firm such
as Rainmaker Partners?
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Organic vs. PPC Search Engine Optimization
"In this article, we will explore the strengths and weaknesses of
both methods of search engine marketing.
Today, there is a big myth that natural search engine optimization
is inexpensive and easy. For example, if you wanted your web site
to rank high for the keyword phrase "life insurance" or "debt
consolidation" you're going to need to budget a minimum of
$50,000-100,000 a year!
Read More...
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